Marketing Essay Example | Topics and Well Written Essays - 250 words - 9

Marketing - Essay ExampleEarlier, such marketing initiatives were taken by local sales people but from Dec. 08 onwards, the family examined the viability of these campaigns by hosting events and advertising its value offer working in partnership with www.BillShrink.com, a free service that tells consumers how much they would be saving, as it shared the association with prospective customers of T-Mobile that they would be saving $24 a month over a time period of two years if they change to T-Mobile. Promotions were organized in many markets including Los Angeles and San Francisco to get familiarize with BillShrink as a value tool for customers and get acquainted with sales people. It helped the company in attending to the customer postulate where it has been providing distribution services, namely Chicago, Dallas, Philadelphia and San Francisco. On-site promotions were also offered to customers through Mobile Makeovers offering to win the maximum from using the BillShrink service ( Chipps 1). Works Cited Chipps, William. T-Mobile Sees Success. Weblog entry. IEGs Sponsorship Blogs. 25 November 2009.